What are the Trending Products to Sell in 2021?
Nowadays, one of the main reasons why the majority of eCommerce startups fail is because of choosing the wrong product(s) to sell on their online stores.
When you’re starting an eCommerce store, especially for the first time, selling trending products is the safest option for two reasons:
First, when you pick trending products to sell, even with high competition, there is still a good chance to witness a notable increase in sales because of the high demand for the trending product(s).
Secondly, if you ride the wave of trending products early, there is a high probability to make massive profits in a short period of time.
However, finding trending products to sell can be extremely challenging since there are so many products available in the market.
But, to help you find the right trending products to sell in 2021, we’ve already created a list of the most trending products that are piquing interest across the globe right now.
3 Trending Products to Sell in 2021
Browse the list below of the most trending products to sell in 2021 & use it to start your online business.
1 – Hair Wigs
We bet you didn’t imagine hair wig being the number one item on the list of trending products to sell in 2021.
But, it is actually one of the most high-demanding & trending products right now.
This is because many women crave longer hair nowadays but unfortunately struggle to grow it.
And this is the number #1 reason why the demand for hair wigs has grown exponentially since the past decade.
For instance, Google Trends clearly shows that there’s been a steady rise in the number of searches for hair wigs.
A report by Research and Markets also revealed that the Global Hair Wigs & Extensions Market is expected to grow at a whopping 13% CAGR from 2021 to 2026.
So, if you’re looking for a trending product to sell in the hair accessories category, hair wigs can be a lucrative option to consider.
2 – Shapewear
Shapewear products have also witnessed a steady growth over the past years, proving that it’s not a fad product.
This trending product, in case you didn’t know, helps women to create a more slimming look and is to be worn underneath a woman’s clothing.
Here’s a screenshot of Google Trends that clearly shows how the demand has constantly increased in the past years.
Now, if you’re not sure how to market shapewear products on your eCommerce store, the first thing we recommend is adding a variety of styles.
For instance, many women prefer high waist shapewear while some prefer one with an in-built bra.
Therefore, it is important to offer all varieties of shapewear to improve the chances of making sales.
And as far as discovering the right audience is concerned, the shapewear products are most popular among women who are overweight or who have just given birth to a baby.
However, keep in mind that body weight is a sensitive topic. So be mindful of the words you use in any form of marketing.
3 – Men’s Shoes
Although, shoes mostly peak during the holiday seasons. But the Men’s shoes specifically, have witnessed rapid growth during the offseasons as well over the past years.
Google Trends, for example, clearly shows that though search volume peaks during the holiday seasons, but the months in between also experienced growth.
And the best part is, when it comes to Men’s Shoes, you can choose to either launch a standalone Men’s Shoe store or add it as a separate product category in your Fashion store.
There are all types of shoe styles to target & cater to different types of audiences.
And as far as the marketing part is concerned, the best way to market men’s shoes is via influencer marketing on Instagram.
You can reach out to influencers and have them present your men’s shoes in popular lifestyle shots.
This is just one example, there are dozens of different ways to market & grow sales for your Men’s Shoes online store.
Trending products have always proven to increase an online store’s sales dramatically.
And we hope that this list of trending products has shed some light on what people are looking to buy online these days.
With that being said, if you need help with building your first eCommerce store, feel free to contact us at any time for professional assistance.